Beastmode to decide how much to spend per ad in a given category

Anna_Otake
Anna_Otake Contributor
in Beast Mode

We have a working beastmode that calculates what ‘n’ should be depending on spend, revenue, and page depth (page depth is in 3 categories – all pages, product, and shopping cart). 

 Here is the formula:
 = 1 / ((spend / revenue) / (sum (all spend per category)/ sum (all revenue per category)))

Note that the category of all pages stands alone in this equation while the product page depths and shopping cart page depths are combined.

We want to create a new calculation that changes the value of  ‘n’  to be between 0 and 2 so we currently have the following formula. 
= (above formula) * (2/MAX(all bid multipliers per category)

Can someone help us write this in a beastmode formula? What we have right now isn’t working so far.

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Best Answer

  • ArborRose
    ArborRose Coach
    Answer ✓

    Try this:

    (1 / ((spend / revenue) / (sum(spend) / sum(revenue)))) * (2 / MAX(bid_multiplier))

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Answers

  • ArborRose
    ArborRose Coach
    Answer ✓

    Try this:

    (1 / ((spend / revenue) / (sum(spend) / sum(revenue)))) * (2 / MAX(bid_multiplier))

    ** Was this post helpful? Click Agree or Like below. **
    ** Did this solve your problem? Accept it as a solution! **

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