Engagement Point Key/Definitions


I was able to pull a table for Engagement Point metrics, which features: "Buy Actions," "Content Clickthrough," "Content Touches After," "Content," "Cookie Bouncies," etc.

Is there a key somewhere that defines these metrics?


Please advise. Thank you. 


  • guitarhero23

    Which connector are you you using?

    **Make sure to like any users posts that helped you and accept the ones who solved your issue.**
  • jercolli

    I don't understand the question, guitarhero23


    I am trying to understand each of the attached line items. There should be a list defining and explaining each of them and how they are calculated, one would think/hope.