Using the controls feature in axis/column it is not possible to name that element in a card dynamically and accordingly to what it is selected in the control feature.
With this feature, if a control named "Dimensão 1", with options "Canal", "Divisão" and "Cliente", is selected to "Canal" in a bar or table card, instead of appearing "Dimensão 1" it would appear "Canal" in the axis or column accordingly to the type of card used.